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Client: Telephones4u
http://www.telephones4u.co.uk
Solution: Ecommerce Website
Solution: Web Order Pro



Popular ecommerce-based UK home telephone company Telephones4u sell digital cordless home telephones via their own ecommerce website, eBay and a number of other online shopping channels.

Various listing fees and overheads and the need to stay competitive resulted in fairly low margins on each product sold, and the administrative time required to process each of the dozens of sales orders achieved each day was eating into profits and using up valuable staff resources, almost to the point where the business was simply becoming unviable.

Criteria assessed the way in which Telephones4u operated and produced a bespoke Web Order Pro solution resulting in order processing and administration time being reduced by 90%.

Our solution meant that all orders are processed automatically. In this solution the software checks for orders every ten minutes, downloads the order and automatically prints it on a custom order sheet, containing the delivery address label, customer details and even promotional labels to use on the packaging. At the same time, the software communicates with Parcel Force, Telephones4U's chosen courier, and advises that orders are ready to collect.

Managing Director of Telephones4u, Paul Sherman, told us "Web Order Pro has revolutionised the way we work and made huge savings in terms of time and money. "

He added "Our nearest competitor have 15 - 20 staff processing the same amount of incoming orders, thanks to Web Order Pro We have just 2, and no longer have to fear Monday mornings, playing 'catch up' from the weekend's sales!".

Client: Willen Trading
(See eBay Store)
Solution: Web Order Pro



eBay Powersellers Willen Trading sell a wide range of home consumer electronics to its UK marketplace.

Because of the range, volume, diversity and nature of their products, the sheer number of technically-orientated questions coming in via email and telephone put a strain on staff resources, and literally limited the number of products Willen Trading could sell in one day.

Constantly juggling staff between customer service and order processing meant that both these departments were offering, at best, a compromised level of service.

Willen Trading decided to employ the solutions of Web Order Pro and are now enjoying a fantastic level of growth in sales as well as being able to provide a fully committed level of service to the customer support department.

Managing Director of Willen Trading, Darren Innocent, commented "We really were at breaking point in terms of processing the orders each day. There were just too many 'manual admin' procedures and this limited the number of products we felt comfortable selling - This seemed ridiculous as we knew we could be selling at least twice as we currently were".

"Now, with the Web Order Pro software, we are comfortably selling double the amount of products each day, and the general working atmosphere is far less stressful and far more productive. It literally paid for itself in 3 days of trading, yet the benefits the software has brought, as well as the great level of support, will have a long lasting effect - we are incredibly pleased with the results".